David Beard

CRM Principal


David operates globally to develop and assist commercial activity to build Sage CRM sales. Working across functional teams of sales, marketing & partner management - influencing & delivering positioning, benefits & customer messaging – for Sage operating companies across the globe.

In addition, David acts as the primary internal & external evangelist for the product, conveying the business value of CRM and articulating the Sage CRM proposition through various online and in-person activities.

Based in London you can keep up with David via Twitter @talkcrm, Sage City, the Sage CRM community and other locations around the web.

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