Gerhard Hartman

Vice President, Medium Business, Sage Africa & Middle East


Gerhard Hartman oversees the expansion of Sage’s accounting, human resources, and payroll business across Africa and the Middle East. His focus areas include new customer acquisition, up-selling and cross-selling to existing customers, creating customers for life, marketing and building the business partner channel across the region.

Gerhard is passionate about assisting medium-sized and growing businesses to achieve their dreams and brings extensive accounting, payroll and HR experience to his role. He joined Sage in 2001, holding a range of senior positions in diverse African markets.

Sage entered the African payroll and HR solutions market under Gerhard’s leadership in 2012. In October 2018, Sage appointed Gerhard as the regional head of the medium division for Africa and the Middle East. Growing Sage’s cloud and SaaS accounting, payroll and finance business partner channel and customer base, remains a key driver in medium business segment.

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